As automotive technology continues to move forward, Ford continues to determine its direction. Each Ford model is equipped with some of the latest technologies. Our model guides to Ford technologies created by our very own team at Richmond Ford West will give you an idea of what to expect in your favorite vehicle.

Everything from safety and performance to infotainment is influenced by Ford technological advancements. The coming sections are a brief overview of what you can expect. For drivers in Glen Allen, Ashland, and Rockville hoping to learn more about the various Ford technologies, check out our technology reviews!

Ford Performance Technologies

There's a range of technology in certain Ford models that is solely focused on improving performance by boosting efficiency, power, acceleration, and handling.

The specific technology you'll be exposed to depends on the model that you have your eyes on. However, a couple of worthwhile traits include:

  • EcoBoost® engine capability  
  • SelectShift® transmission
  • SmartGauge® with EcoGuide
  • Regenerative Braking and Brake Coach
  • EcoSelect and EcoCruise

Infotainment & Safety

Infotainment goes a long way in modern vehicles-and Ford understands this. To appease those who enjoy easily accessing music or getting navigational directions to that trendy new eatery, the cabins of many Ford models are filled with connectivity features.

For example, a few of the systems you might find include:

  • FordPass™ Connect
  • SYNC® 3
  • Apple CarPlay™ and Android Auto™
  • Ford + Alexa
  • SiriusXM Radio with Traffic and travel Link®

Safety & Driver-Assistance Technology

To help you stay safe and feel more confident no matter where your travels lead, Ford has included a wealth of driver-assistance technology in its various models.

Some of the most prominent safety features are as follows:

  • BLIS® (Blind Spot Information System) with Cross-Traffic Alert
  • Lane-Keeping System
  • Pre-Collision Assist with AEB (Automatic Emergency Braking)
  • Adaptive Cruise Control with Stop & Go
  • Enhanced Active Park Assist
  • Evasive Steering Assist

Test Out the Latest Ford Technologies for Yourself

If you dive into our articles on Ford technologies, you'll get a better feel for the various convenience, safety, and driver-assisting features that Ford brings to the table. After that, you can get in touch with Richmond Ford West and we'll happily arrange for a test run around Glen Allen, Ashland, and Rockville.

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Richmond Ford West

10751 West Broad Street
Directions Glen Allen, VA 23060

  • Sales: (804) 474-0571
  • Service: (804) 474-0573
  • Parts: 804-273-1581


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  • Tuesday 9am-8pm
  • Wednesday 9am-8pm
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